As startups Roda and Goodhood rebrand and roll out new marketing, established players such as Ford and AutoNation try to beef up convenience.
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As startups Roda and Goodhood rebrand and roll out new marketing, established players such as Ford and AutoNation try to beef up convenience.
Several dealership groups are investing in Orbee, which provides data management and digital marketing services for the sector.
The automaker also announced new roles for two members of the founding family, Elena Ford and Will Ford.
Women have long been influential in new-vehicle purchases. But somehow, the EV market is sidestepping them.