Each of the 15 universities will be given a 2023 Cadillac Lyriq EV and challenged to optimize the vehicle's efficiency and enhance its propulsion system while maintaining performance
Each of the 15 universities will be given a 2023 Cadillac Lyriq EV and challenged to optimize the vehicle's efficiency and enhance its propulsion system while maintaining performance
The Detroit show has been shelved since January 2019 due to the COVID-19 pandemic and a reimagining of the event by organizers.
The Italian brand wants consumers to have a hands-on experience with its first electrified entry ahead of the Tonale's U.S. release in early 2023.
Actor and pitchman Matthew McConaughey got philosophical when asked during the reveal of the Lincoln Star concept what makes a great journey.
Was there another sign of the end of traditional international auto shows with attention-getting press days? Not necessarily, but neither was the show a roaring comeback for the seriously strained business model.
The event's comeback, minus some brands that chose to sit out, is the latest sign the auto show circuit is returning to its normal cadence.
The automaker plans to livestream a celebratory event from the factory to mark the start of production.
The New York auto show will dedicate 250,000 square feet of floor space to electric vehicles, including an indoor test track.
Ernie Boch Jr. paid for more than 500 Massachusetts drivers to fill their tanks on "April Fuels Day."
Before the SUV version goes on sale next year, the brand plans to replicate the media push it applied to the pickup.
While it will be a brand-new vehicle, the car will feature references to the classic DeLorean, such as gull-wing doors.
Carmen Hinton won the the NADA Show's fifth annual Women Driving Auto Retail Video Contest.
At four Beaman stores, customers are greeted which feature sleek big-screen monitors that display attention-grabbing content in service lanes and most lounges.
Dealership sales departments have traditionally feasted on bountiful digital marketing budgets and tactics. But that dynamic is changing. Fast.
The brand known for touting off-road excursions has stuck to an outdoorsy formula for its 4xe models.
The brand known for touting off-road excursions has stuck to an outdoorsy formula for its 4xe models.
In its effort to move past the recall, the brand expects media spending for the Bolts to top all other nameplates except the Silverado pickup.
In its effort to move past the recall, the brand expects media spending for the Bolts to top all other nameplates except the Silverado pickup.
Toyota turned the Charlestowne Mall in St. Charles, Ill., into a drift course, leaving the tiled corridors covered in arcing black burnout marks.
OEMs need to rethink how they measure customer engagement with the in-cabin experience, writes an Automotive News reader in a letter to the editor.
The 16-year-old Texas teen who got caught in a tornado driving home from a job interview has been presented with a new Chevrolet Silverado.
The BrightDrop EV600 will be called the BrightDrop Zevo 600, and the EV410 will be dubbed the BrightDrop Zevo 400.
