3 dead in dealership shootout; BMW-Bosch parts snag solved; Volvo ships China-built S90s; Toyota's 'open' approach to tech; The buzz at Porsche; Continental, Baidu team on autonomy.
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Wednesday 31 May 2017
BMW brings back the 8 series
BMW shows off the 8 series concept in the top-ranked new video on our weekly viral video chart.
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Tuesday 30 May 2017
AutoNews Now: How the Ford-Google deal unraveled
How the Ford-Google deal unraveled; Mini seeks more used-car sales; Porsche SE CEO on 'unfounded' claims; Volvo XC60 gets a lift; Publics still see potential in pre-owned rides.
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Monday 29 May 2017
Lithia Hyundai of Reno scrutinizes ad traffic for bots
When a dealership pays vendors to generate clicks on its advertising, every dollar spent on a click that came from a bot and not a human is a wasted dollar.
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Friday 26 May 2017
AutoNews Now: May U.S. sales may snap losing streak
May U.S. sales may snap losing streak; Toyota, GM market share bump?; Bosch under suspicion; Volvo's record-breaking ride; Better economy, more driver deaths – report.
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Tesla's Model X missing out on America's voracious hunger for SUVs, crossovers
While Tesla's Model S has been a hit and thousands lined up to order the upcoming Model 3 sedan, the Model X crossover hasn't met the CEO's expectations.
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Thursday 25 May 2017
AutoNews Now: GM accused of rigging diesel pickup emissions
GM accused of rigging diesel pickup emissions; Ford's Hackett builds team; BMW unveils 8-series concept; Tesla's new 'people' boss; Toyota's integrated marketer.
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Chevy extends marketing deal with Detroit Red Wings at new arena
Chevrolet extended its sponsorship contract with the NHL's Detroit Red Wings, becoming the official vehicle of Detroit's new Little Caesars Arena.
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Wednesday 24 May 2017
VW's soccer sponsorship under threat
Volkswagen's expensively assembled soccer team, VfL Wolfsburg, faces relegation from Germany's Bundesliga for the first time in 20 years, a move that could lead the automaker to reduce sponsorship as it grapples with its emissions crisis.
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Toyota hires VW marketing exec Shahani
Toyota has named Volkswagen of America marketing executive Vinay Shahani its vice president of integrated marketing operations. The move is effective June 5.
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AutoNews Now: Texas hold 'em: Parts delayed at border
Texas hold 'em: Parts delayed at border; Roger Moore's car co-stars; CDK buying Auto/Mate; Santander revelation; Reading tea leaves, and a Leaf tease at Nissan; Dodge Demon price set.
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Land Rover tours Bermuda
Land Rover takes a trip around Bermuda in the newest commercial to land on our weekly viral video chart.
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Tesla gets partial credit from Consumer Reports for auto-braking update #8203;
Tesla has earned back half the points it lost in Consumer Reports' vehicle rankings after deploying automatic emergency braking to its recently built EVs.
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VW brand recruits Hyundai's Sengpiehl as global marketing chief
Volkswagen Group has recruited Hyundai's Jochen Sengpiehl to be global marketing director for its core VW brand, a source familiar with the matter told Automotive News Europe.
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Tuesday 23 May 2017
AutoNews Now: U.S. sues FCA over diesel emissions
U.S. sues FCA over diesel emissions; Behind Ford's CEO change; Blue Oval pays to retain; AutoNation turnover trend; Tesla updates brakes, gets a break.
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Monday 22 May 2017
AutoNews Now: Upheaval at Ford
Upheaval at Ford: 'Transform the culture'; Fields had big vision, big shoes to fill; Hackett's journey from furniture, football; 'A nice mix' in executive suite.
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AutoNews Now: Ford aims to 'transform the culture'
Upheaval at Ford: 'Transform the culture'; Fields had big vision, big shoes to fill; Hackett's journey from furniture, football; 'A nice mix' in executive suite.
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VW's soccer sponsorship in limbo as automaker cuts costs
Volkswagen's expensively assembled soccer team VfL Wolfsburg face relegation from Germany's Bundesliga for the first time in 20 years, a move that could lead the automaker to curb sponsorship as it grapples with its emissions crisis.
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Cox Automotive spreads its racing bets
Racing is a huge part of the marketing strategy across Cox Automotive's media brands, which include Kelley Blue Book and Autotrader. Here's why.
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Tasca family lives the 'win on Sunday' philosophy
The Tasca family of auto dealers claims its founder conceived the slogan "Win on Sunday, sell on Monday." It neatly sums up the business case for why dealers and automakers race.
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EV racing gains momentum
FIA Formula E Championship is gaining traction among automakers as many look to hybrid and all-electric powertrains to lead the next generation of performance vehicles.
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From tossed beer to popped champagne: Toyota's NASCAR journey
Ed Laukes, Toyota Division's marketing chief, was one of the few people in the stands wearing the brand's logo a decade ago at Toyota's first NASCAR race in Michigan.
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Saturday 20 May 2017
LAcarGuy's racing videos strike a chord
California dealer Mike Sullivan, the self-branded LAcarGuy, has headed to the track to promote his Porsche of South Bay store.
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Friday 19 May 2017
AutoNews Now: Racing frees auto execs to be 'car guys'
How racing frees auto execs to be 'car guys'; Growing pains at Tesla?; QB Brady suits up with Aston Martin; Fiat Chrysler files diesel fix.
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Aston Martin lands Tom Brady for endorsement deal
Aston Martin signed New England Patriots quarterback Tom Brady to a long-term endorsement deal in which the Super Bowl MVP will be the focal point of a marketing campaign
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Thursday 18 May 2017
AutoNews Now: Four automakers settle airbag claims
BMW, Mazda, Subaru, Toyota agree to settle Takata-defect claims; Cars gaining in horsepower, speed; Daimler goes into energy-storage business; Awarded-winning Volvo ad banned in U.K.
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AutoNews Now: Four automakers settle airbag claims
BMW, Mazda, Subaru, Toyota agree to settle Takata-defect claims; Cars gaining in horsepower, speed; Daimler goes into energy-storage business; Awarded-winning Volvo ad banned in U.K.
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Volvo cyclist safety ad banned in UK
Volvo's "LifePaint" ad has been banned by the UK's Advertising Standards Authority regulatory body for being misleading and exaggerating the performance of the product, following a complaint from a member of the public.
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Wednesday 17 May 2017
AutoNews Now: Ford to cut salaried jobs 10 percent
Ford to slash salaried workforce 10%; Automakers pushed to make cleaner cars; Audi CEO contract extended; Welburn on GM design; Volvo tests autonomous trash truck.
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Renault aims for the next level
A man with lofty ambitions is the highest-ranked newest commercial to join our weekly viral video chart.
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Tuesday 16 May 2017
Honda Civic Type R on track in new campaign
Prepping for the launch of the Civic Type R, Honda unveiled a new television spot emphasizing the car's racing roots.
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AutoNews Now: Waymo designs shuttles to soothe fears
Waymo's Phoenix pilot to gauge public acceptance; GM's sustainable rubber commitment; Delphi joins BMW, Intel and Mobileye in autonomous-tech project; Nissan mulls hybrid market expansion; Wankel rotary engine clocks 60 years; Toyota app offers...
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Monday 15 May 2017
AutoNews Now: Japanese automakers in truck scramble
Japanese automakers in truck scramble; GM inventory up 37%; Volvo getting Android; Delphi plans self-driving taxi in U.S.; Lambo's 650-hp SUV; Ultraluxury vending machine.
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Marketers call for less car, more heart
Automakers will need to do more if they want their brands to resonate with consumers on a personal level. That was the consistent theme from speakers at the Automotive News Marketing 360 event here last week.
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BMW gets fired up over ABC report
"Sensationalistic" is how BMW of North America is describing an ABC News report alleging a pattern of parked BMW vehicles spontaneously bursting into flames.
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Friday 12 May 2017
AutoNews Now: One dead in Tesla shuttle-bus crash
Tesla bus crash kills officer; Electric ambitions: India shoots for all EVs, China takes alternative route, new reality for oil refiners?, plus, a dizzying demo from Elon Musk.
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