Tuesday 31 January 2017

AutoNews Now: Toyota urges dealers to battle tax

AutoNews Now: Toyota urges dealers to battle tax Toyota urges dealers to battle import tax; Waymo weighs in on ban; Analyst warns of unhealthy trends; Mel Farr's battle; Uber to get autonomous Benzes; Mid-engine Vette spied?

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Mel Farr died from concussion-related disease seen in former NFL players, report says

Mel Farr, a former Detroit Lions running back and owner of what was once the largest black-owned dealership group in the U.S., reportedly had Stage 3 chronic traumatic encephalopathy (CTE) when he died in 2015 at age 70.

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Coen brothers, Peter Fonda take AMG on Super Bowl ride

Mercedes-Benz tapped Academy Award-winning filmmakers Joel and Ethan Coen to guide the luxury brand's fourth trip to the Super Bowl ad game.

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Monday 30 January 2017

Ford's Super Bowl ad is about a lot more than car sales

Ford for months has been touting itself as a mobility provider whose business extends beyond selling vehicles and into services such as ride-sharing and bike-sharing.

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AutoNews Now: GM, Honda unite to make fuel cells

AutoNews Now: GM, Honda unite to make fuel cellsGM, Honda to jointly make fuel cells; Ford workers unaffected by Trump immigration ban; Trump, Abe to meet; VW outsells Toyota globally; Audi's Keogh on CSI surge.

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Chevy touts Bolt as special, but not weird

In a market that's still blase about electric vehicles, Chevy sees the Bolt's ability to fit seamlessly with the rest of its lineup as key to its hopes for significant sales volumes.

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The Iron Lady's tense test drive

Margaret Thatcher, Britain's prime minister from 1979 to 1990, rarely took the easy route. Take, for instance, Thatcher's decision to test drive the new Rover 827 on July 10, 1986.

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The big, tough Traverse

After a first generation that has been around for nine years, Chevrolet has given the Traverse, its largest crossover, a more trucklike appearance. Here's a sampling of reaction to the redesigned 2018 model, which debuted at the Detroit auto show.

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Nissan stunt dresses men as their wives. Yes, in Japan

All it takes is a few minutes watching a Japanese game show to realize there are some major cultural differences between America and Japan.

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Ford plucks new brand chief from Apple

Ford Motor Co. has hired a former Apple and Nike marketing executive to be vice president and chief brand officer, a new position created as the company focuses on new mobility services.

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Sunday 29 January 2017

AutoNews Now: Hyundai grows crossover mix

AutoNews Now: Hyundai grows crossover mixHyundai grows crossover mix; Honda's steady store count; VW, dealers use 'one rope'; Mercedes-Benz to distribute more light trucks; Ford's retail goal; Faces on flapjacks.

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AutoNews Now: Penske on U.S. vs. Europe stores

AutoNews Now: Penske on U.S. vs. Europe storesPenske on U.S. vs. Europe stores; Scarpelli takes helm; Dealer spotlight site; Cadillac to tweak incentive plan; Chevy expects retail-share gain, Buick, Ford Bowl ads.

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AutoNews Now: Penske on U.S. vs. Europe stores

Penske on U.S. vs. Europe stores; Scarpelli takes helm; Dealer spotlight site; Cadillac to tweak incentive plan; Chevy expects retail-share gain, Buick, Ford Bowl ads.

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Saturday 28 January 2017

Cookies, airplanes, virtual reality popular on convention floor

Whirring car washes, hydraulic service lifts and free dongles of questionable usefulness are all standard fare for dealer conventions such as this one, but how about some cookies?

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Ford plans 90-second Super Bowl commercial, dealers told

Ford will advertise in the Super Bowl next week for the first time in three years. The automaker previewed its 90-second commercial for dealers during Saturday's make meeting at NADA, according to sources in the room.

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AutoNews Now: Power move for Mitsu, Volvo franchises

AutoNews Now: Power move for Mitsu, Volvo franchisesPower move for Mitsu, Volvo franchises; 'Vicious circle' of higher spiffs, lower used-car prices; Kentucky's Carl Swope Time Dealer of the Year; How to upstage a comedian?

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AutoNews Now: Fields confident on Trump

AutoNews Now: Fields confident on TrumpFields says Trump 'going to be good for our industry'; 400 more FCA dealers?; Report: GM, Honda to expand fuel-cell work; Make-meeting highlights; Keeping an eye on F&I.

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Nissan assures dealers of truck, marketing plans

Nissan plans a major product initiative with pickups, crossovers and SUVs this year and is studying more cost-efficient ways to promote the models.

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Friday 27 January 2017

AutoNews Now: Lynk and CO out to shake up sales

AutoNews Now: Lynk & CO out to shake up salesLynk & Co.'s 'radical' departure from franchise model; How 4th-gen dealer group beat the odds; GM job cuts in Canada; Ford plugging new tech into older cars; Benz revamp.

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AutoNews Now: Lynk out to shake up sales

AutoNews Now: Lynk out to shake up salesLynk & Co.'s 'radical' departure from franchise model; How 4th-gen dealer group beat the odds; GM job cuts in Canada; Ford plugging new tech into older cars; Benz revamp.

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AutoNews Now: Finding leaders and debunking 'baloney'

AutoNews Now: Finding leaders and debunking 'baloney' Dealer Sewell debunks 'baloney' about hiring millennials; Rise of digital transactions; No-haggle pricing inevitable?; Why GM is winning praise from a Honda exec.

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AutoNews Now: Finding leaders and debunking 'baloney'

Dealer Sewell debunks 'baloney' about hiring millennials; Rise of digital transactions; No-haggle pricing inevitable?; Why GM is winning praise from a Honda exec.

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Mitsubishi fined $4.2 million over mileage cheating by Japan watchdog

Japan's consumer watchdog ordered Mitsubishi to pay a $4.2 million fine for false advertising of its vehicles sold in the domestic market, after the automaker last year admitted to overstating their mileage readings.

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Wednesday 25 January 2017

LotLinx launches cloud-based marketing tool

LotLinx, a digital marketing company that enables stores to tailor VIN-specific campaigns to drive traffic to certain vehicles in need of online attention, is making its tools available in a cloud-based platform for the first time.

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AutoNews Now: Toyota, Porsche top KBB resale awards

AutoNews Now: Toyota, Porsche top KBB resale awardsToyota, Porsche top Kelley Blue Book resale awards; Musk endorses former oil exec.; Tesla boss to dig tunnel?; VW extends production pause; Welburn's autonomous vision.

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Renault pairs up Twingo GT with toy version

In the latest new spot to join our weekly viral video charts, Renault shows the playfulness of its Twingo GT.

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Tuesday 24 January 2017

AutoNews Now: U.S. on plant push, Trump tells CEOs

AutoNews Now: U.S. on plant push, Trump tells CEOs Trump to auto CEOS: U.S. wants 'a lot of plants'; Fully automated Tesla?; Toyota investing in Ind.; Autoliv alleges Takata bidding rigged - report; Ford names brand chief.

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Monday 23 January 2017

AutoNews Now: Trade deal out; Trump, D3 CEOs to meet

Trump quits trade pact, plans meeting with Detroit 3 CEOs; One man's fear, another's hope; Musk's quick pledge; Amazon parts push?; Super Bowl: Lexus gets moving, Hyundai taps stars.

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AutoNews Now: Trade deal out; Trump, D3 CEOs to meet

AutoNews Now: Trade deal out; Trump, D3 CEOs to meet Trump quits trade pact, plans meeting with Detroit 3 CEOs; One man's fear, another's hope; Musk's quick pledge; Amazon parts push?; Super Bowl: Lexus gets moving, Hyundai taps stars.

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Lexus Super Bowl ad features 'Man & Machine' with Lil' Buck

Lil' Buck -- who challenges gravity in a new ad for Apple's AirPod headphones -- will dance onto advertising's biggest stage in a Super Bowl ad for Lexus.

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Cadillac roars ahead with ads despite no new models to pitch

New products are the lifeblood of auto marketing, a category typically driven by vehicle launches. But what happens when there's no new model to pitch?

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Real Legos, not actors

In a funny new take on Chevy's "Real People, Not Actors" ad campaign, a focus group of animated Lego minifigures is asked what kind of person would drive Chevy's all-new Lego Batmobile.

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Cue the 'Comedians in Cars' laugh track

Jerry Seinfield's weekly celebration of classic-car life, "Comedians in Cars Getting Coffee," shifts next month to Netflix from Sony's Crackle platform.

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Saturday 21 January 2017

Nissan seeks sequel to 'Rogue One' campaign

After Nissan's Star Wars tie-in kicked Rogue sales into hyperdrive last month, its marketing team is tackling a new mission: spreading the compact crossover's success to other nameplates.

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Friday 20 January 2017

AutoNews Now: Trump takes aim at U.S. trade deals

Trump takes aim at U.S. trade deals; Ford's $3 billion pension loss; CEO: Volvo IPO an option; Feds pick driverless-car test sites; RAV4's odd-couple ads; VW embeds Alexa tech.

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AutoNews Now: Trump takes aim at U.S. trade deals

AutoNews Now: Trump takes aim at U.S. trade dealsTrump takes aim at U.S. trade deals; Ford's $3 billion pension loss; CEO: Volvo IPO an option; Feds pick driverless-car test sites; RAV4's odd-couple ads; VW embeds Alexa tech.

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Thursday 19 January 2017

Maryland dealership retools its approach to pricing

Koons of Silver Spring has launched Total Confidence Pricing, which includes a 30-day guarantee on the price buyers paid for a new vehicle.

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