Some dealership groups are creating standalone brands as they launch new online sales tools with the goal of reaching new customers and diversifying operations.
AutoWeb CEO Jared Rowe will leave the business after the transaction closes and will be paid $1.75 million in installments, with the payout to be completed by March 15. One Planet Group CEO Payam Zamani will replace him.
A GM-sponsored tour by The Moth will visit six cities this fall in a search for new stories.
A two-minute video for the supercharged pickup was shot in the style of grindhouse movies, a term associated with violent films.
With competition increasing, electrification coming and Aston Martin moving into new segments, the British ultraluxury brand is rolling out a new global marketing campaign centered around the words "Intensity. Driven."
Acura, which has its sights set on returning to 200,000 annual U.S. sales, is working to reach younger and diverse consumers through various pop culture-themed marketing efforts.
The allegations against Moss Brothers Auto Group claim the company continuously used ringless voicemails that amounted to "aggressive unsolicited marketing."
Vietnamese automaker VinFast will open its first six of 30 showrooms in California this month. The new EV maker plans deliveries of VF 8 and VF 9 crossovers this year.
The 2022 survey says 14 percent of the respondents interested in EVs indicated they would definitely buy or lease an EV — a 10-point increase from the 2020 survey.
Kimberley Gardiner, VW's head of marketing during its "Voltswagen" stunt last year, is leaving the German automaker effective July 15, VW dealers were told today.
