AutoNews Now: Audi's electric ambitions

Audi's electric ambitions, product pipeline; Senators seek probe into Takata truck crash; Tesla on hunt for cash; Lamborghini's bait for attracting female buyers.

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Nissan's 'Heisman House' set to kick off 6th season

Nissan launched its latest 'Heisman House' campaign today by adding 2015 Heisman Trophy winner Derrick Henry to the collection of the house's football players.

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Lambo's next act: Targeting women and families

Forget what you know about raging bulls. Lamborghini wants to show you a softer side of Italian supercars.

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AutoNews Now: Self-driving meets 'deep learning'

Bridging language gap between humans, self-driving cars; VW turnaround timeline; Walser's luxury buy; New Ford Credit CEO; 'Like a big bomb'; Porsche product pipeline.

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Subaru&'s campaign to keep national parks clean

The 'Who We Are Is What We Leave Behind' campaign focuses on the carmaker's mission to remove 100 million pounds of visitor-generated trash.

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AutoNews Now: U.S. sales expected to drop in Aug.

U.S. sales expected to drop in Aug.; Talent drought is drying up buy-sell deals, experts say; VW brand product pipeline; Volkswagen out, Audi in?; Report: BMW plans 7-series coupe.

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Subaru brings family-safety message home in very different ways

Any parent who has ever heard the phone ring in the middle of the night will identify with Subaru's commercial debuting tonight: It's your terrified teen calling to say he or she wrecked the car.

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First Shift: Another tragedy for Takata

Another Takata tragedy: Truck in fatal crash; Unifor strike vote; Cadillac boss on defense; Chase, TrueCar launch direct shopping, loan program; BMW, Chevy Olympics marketing gold.

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Photo booth is shooting for clicks

Having a professional photo booth allows dealerships to showcase high-quality vehicle photos on their website.

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AutoNews Now: VW's product pledge to dealers

VW said to pledge lower prices, broader lineup; No to Hyundai wage deal; Takata short list; Mazda recalls CX-7; Starting presses at FCA; Dog Day with Subaru, AutoTrader and Blake.

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AutoNews Now: Amazon accelerates in automotive

Amazon accelerates into autos; VW, dealers agree on compensation; UAW wins in Tenn.; U.S. approves Tesla's SolarCity buy; U.S. road fatalities rising; Boston to Detroit in '57 Chevy.

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Amazon, expanding automotive business, launches vehicle research portal

Amazon launched Amazon Vehicles, a car research portal where consumers will have access to vehicle detail pages and reviews of thousands of new and classic cars, while being able to upload photos and videos of their own rides.

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Amazon, expanding its automotive business, launches vehicle research portal

Amazon has launched Amazon Vehicles, a car research portal where consumers will have access to vehicle detail pages and reviews of thousands of new and classic cars, while being able to upload photos and videos of their own rides.

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NSX returns to Japan as an American hybrid import

The NSX sports car is making a long-awaited homecoming in Japan that underscores the global ambitions of a halo hybrid that must do double duty for the Acura and Honda brands.

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Mercedes-Benz launches 'Timeless' Federer ads for U.S. Open

As the U.S. Open tennis tournament nears, Mercedes-Benz is teaming with one of the game's all-time greats in a humorous ad campaign. 'Timeless' features the Mercedes SL and Roger Federer -- in multiple forms.

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AutoNews Now: Analysts blast Tesla tweet, upgrade

Tesla tweet, upgrade blasted by some analysts; Lamborghini to 'push like hell' to double global production; Kia's re-engineered Rio; Ford, Lincoln recalls; Mercedes, Federer serve up new ad.

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Federer travels time with Mercedes-Benz

Roger Federer appears to be an immortal in Mercedes-Benz's campaign for the 2017 SL convertible, one of the newest arrivals on our viral list.

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AutoNews Now: Lincoln stands out in satisfaction

Lincoln stands out in satisfaction survey; Nine Chevy nameplates get teen-safety tech; Automakers fail to extend comment period on MPG report; More Korean cars in U.S.?

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AutoNews Now: VW dealers' new worry: Poachers

Volkswagen dealers' new worry: Poachers; When muscle-car sales lose strength; Mitsu future product; Clapton's old cabriolet captivates at Concours; Germany to VW: Settle dispute.

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AutoNews Now: VW dealers' new worry: Poachers

Volkswagen dealers' new worry: Poachers; When muscle-car sales lose strength; Mitsu future product; Clapton's old cabriolet captivates at Concours; Germany to VW: Settle dispute.

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Nissan goes Rogue with Star Wars promotion

Nissan has gone Rogue. The automaker is partnering with Lucasfilm in a promotional campaign supporting Rogue One: A Star Wars Story, which hits theaters Dec. 16.

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Store turns Pokemon Go players into vehicle buyers

Street Toyota salesman Nick Schuman has found a way to catch Pokémon and customers at the same time. By playing off the latest craze, he can build rapport in a low-key way with consumers drawn to his store's lots.

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AutoNews Now: Cool classics, concepts converge

Cool classics, concepts converge at Pebble Beach; Lawmaker to pull Calif. emissions bill; VW reportedly plans to seize parts; More Volkswagen tech ties ahead?; Brexit fallout at Opel.

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Automotive marketing drives Woodward Dream Cruise

The Woodward Dream Cruise draws more than 1 million people north of downtown Detroit every year for days of pure automotive bliss. All those eager eyeballs in one location means a prime marketing opportunity for the Detroit 3.

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Amazon, Hyundai team up for on-demand test drives

An on-demand test-drive program in Los Angeles and Orange County will allow people to book test drives of Hyundai Motor America vehicles via Amazon's Prime Now service. . The program, "Prime Now. Drive Now.," will run this weekend and next weekend.

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Dallas dealership group fined for violating 2014 FTC consent order

Southwest Kia, which operates three dealerships in the Dallas area, will pay an $85,000 penalty to settle charges by the Federal Trade Commission that it violated a 2014 consent order that prohibited it from deceptive advertising, the agency said.

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AutoNews Now: Taking fast track to autonomy

Taking fast track to autonomous cars; Genesis calls on 'Alexa'; Dealers strive to weather La. floods; Political shift for ex-GM CEO Akerson; Cruising to the rescue.

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Auto advertising not making big impression during first week of Olympics, index says

Four automotive brands are among the top 10 advertising spenders for the 2016 Olympics, yet none managed to make a significant impact in U.S.

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AutoNews Now: Toyota, GM pickup-production plays

Toyota, GM get creative to boost pickup output; In Louisiana, bracing for floods' impact; Kia, VW crossovers spied, CC seen; Mazda, Lexus auto show makeovers; Audi ad raises eyebrows.

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AutoNews Now: Toyota, GM pickup-production plays

Toyota, GM get creative to boost pickup output; In Louisiana, bracing for floods' impact; Kia, VW crossovers spied, CC seen; Mazda, Lexus auto show makeovers; Audi ad raises eyebrows.

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Infiniti Q60 campaign summons Game of Thrones vibes

Kit Harington takes the Infiniti Q60 for a thrilling spin in one of the latest additions to this week's list.

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AutoNews Now: Ford to mass-produce autonomous cars

Ford plans to mass-produce autonomous fleet in 2021, boost Silicon Valley staff; Hyundai exec takes aim at fortress mentality; VW tops GM in China; Lincoln future product.

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AutoNews Now: GM dealer program still paying off

After GM dealers spruce up, program still pays up; Civic hatchback shown; Audi adds vehicle-to-infrastructure tech; Ford future product; Infiniti QX30 close-up; Land of 1,000 Jeeps.

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Nissan to dangle 5-year, 100,000-mile warranty on 2017 Titan lineup

Nissan will offer a five-year/100,000-mile, bumper-to-bumper warranty on the 2017 Titan as it prepares to launch two new, volume variants of the large pickup.

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2017 Genesis G90

Though it will carry the torch for the new Genesis luxury division, the 2017 G90 is a spiritual successor to the earlier Hyundai Equus.

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Google makes headline news

Google rolled out changes to its search-ad format in late July that give retailers more characters to work with. As a result, auto dealerships can make the sales pitches in their search ads more descriptive.

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For Genesis, it's just the beginning

Genesis' general manager Irwin Raphael is fine with having a just a pair of larger sedans in his arsenal for now.

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