Toyota Europe aims to strengthen brand image with new media business plan

Toyota Europe says it aims to strengthen its brand image in Europe and create a more customer-centric business model by moving its creative, digital, content and media business to a new agency which will create a network of dedicated hubs called...

from Automotive News Marketing News Feed http://europe.autonews.com/article/20161111/ANE/161119976/toyota-europe-aims-to-strengthen-brand-image-with-new-media-business
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