Buick greenlights Avenir -- as a subbrand

Buick is moving ahead with Avenir. Not a production version of the svelte concept car shown at the 2015 Detroit auto show, but a subbrand to take advantage of consumers' growing appetite for high-end touches.

from Automotive News Marketing News Feed http://ift.tt/2dSAwUB
via https://ifttt.com/ IFTTT